Thursday, October 18, 2018
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Once Homeless, This Black Entrepreneur Now Owns a $20 Million Trucking Company

Amari Ruff, founder and CEO of Sudu

34-year old Amari Ruff had a rough start growing up. As a teenager, he had to balance studies and work to help his mother make ends meet while moving between homeless shelters. But now, he owns a multi-million dollar trucking company called Sudu that connects underserved entrepreneurs to giant companies such as Walmart and UPS.
Humble beginnings

At the age of 16, his military father had to leave his mother to raise him and his two siblings. They lived in homeless shelters, where Ruff had to commute over four hours a day to continue high school while also working.

He eventually landed a job in a company where he negotiated significant enterprise contracts. He helped the business grow to $4.5 million, but was let go from a higher rank he was promised. He said he didn’t expect it and it was really a low time in his life. But he climbed his way to becoming a successful entrepreneur.

Starting at the bottom

Amari decided to started a telecommunications company in 2010 with just $300 and a 1990 Ford Ranger. Somehow though, he managed to grow it to almost 200 trucks and to 5 U.S. locations. While at it, he also realized that there were bigger opportunities for a tech company to connect underserved entrepreneurs such as minorities, women, and veterans to large corporations. He then built his own business to fill the void.

In 2015, he launched Sudu, a marketplace that leverages technology to connect small and medium-sized trucking companies (which make up 90% or the trucking market) to corporations that ship goods. He chose the name Sudu, which is Chinese word that means speed and tempo, as he believes it speaks well to the speed and efficiency they provide the industry through the technology considered as the Uber for truckers.

The recognition finally came

Because of his genius, Amari became in demand to speak at international tech and entrepreneurial conferences. He was invited to address the Nelson Mandela Fellows Panel and the Build Your Own Brand conference and retreat.

He also started winning major awards such as the 2016 NMTA Minority Business of the Year, the 2017 Georgia Trend Magazine Trendsetter, and the 2018 Atlanta Business Chronicle InnoVenture Award. He has even been included in the Venture Atlanta Top 10 Startups to Watch list.

Within just three years, his company, Sudu, which is based in Atlanta, Georgia, grew to having more than 300,000 trucking companies within its network, especially minority, women, and veteran-owned trucking companies. He was also been able to cut deals with large corporations such as Walmart, P&G, Delta Airlines, Anheuser-Busch, Georgia Pacific, and UPS.

For more information about Amari Ruff and his company, Sudu, visit www.sudu.io

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The Buffalo Hunter returns…Timing is the Wisdom of the Hunt.

Knowing what to do, and how to do it, is extremely important. And yet there is one more thing: when to do it! Throughout my business career, I have always had to deal with three things: What must I do? How must I do it? When is the right time?

If you are smart, the questions “What must I do?” and “How must I do it?” really should come quite easily. You must be methodical and analytical. You must act in an intelligent way, taking into consideration your education, skills, research, advise from others and so on.

What about “When must I do it?” That will take all your smarts. And one more thing: With timing, you cannot rush, and you cannot procrastinate either!

Young people are likely to rush and make a mess, and older people are likely to procrastinate in the paralysis caused by often obsolete experience!

Wisdom resides neither in the rush of youth, nor in the experience of the aged.

There are times you are going to be called upon to be patient, and there are times you are going to be called upon to wait. The other day (the sage) Bishop TD Jakes told us in Chicago that the Wright Brothers knew what to do to get the first airplane airborne, and they knew how to do it, but several times they had to wait “until the wind was right”!

When you have worked out exactly what you must do, and how you must do it, then focus on timing. Ask yourself “if the wind is right”?

ProductPeople, and Process can build a big business, but Timing will decide whether you take off successfully or not.

50 Cent Signs New Deal With Starz Worth $150 Million — The Biggest Deal in Premium Cable History!

Rapper and entrepreneur 50 Cent

Rapper and producer 50 Cent has just landed a 4-year deal with Starz worth up to $150 million. His new deal with the premium cable network will include a three-series commitment through his G-Unit Film and Television company.
50 Cent, whose real name is Curtis Jackson, comments, “When I sat down with Chris [Albrecht, Starz CEO] and walked him through my plans for G-Unit Film & Television going forward, he let me know I was essentially requesting the biggest deal in premium cable history.”

He continued, “I am excited to announce that we’ve made that partnership between myself, G-Unit Film & Television and Starz/Lionsgate and we will continue our proven track record of breaking records and delivering unique content for audiences around the world… Get The Strap.”

In addition to executive producing Power, G-Unit is currently in development on two new series for Starz – one called Black Mafia Family and the other called Vanguard.

“Both on screen and off, Curtis has proven that he can deliver content that our viewers want to watch. He is the real deal, and we have given him a real deal, with what I believe to be among the most significant deals to date for an Executive Producer in premium television,” said Albrecht. “We’re pleased to expand our relationship and consider this the beginning of many new and exciting ventures to come.”

At 43-years old, 50 Cent has long been a successful entrepreneur. Starting out with his rap music career in the early 2000’s, he went on to become the sixth best-selling hip-hop artist of all time with more than 16 million albums sold in the US alone.

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How Will New Technologies Help us Build Africa’s Century?

Pause: How will new technologies help us build Africa’s century?

__It’s up to us. Let’s move quickly.

As some of you know, I just returned from the World Bank/IMF annual meeting in Bali, Indonesia where I spoke on a panel about emerging technologies and how they will impact peoples’ lives in every way, especially in poorer countries around the world. You all already know: Jobs will be lost. Lots of them. But, jobs will also be created…

How many? That is up to our own planning and vision — as businesses, governments and civil society, as well as researchers, inventors, and you… Yes, there will be winners and also some losers (especially those who don’t plan ahead). One reason I still have this FB platform is because I want all of you, and all of Africa, to emerge as winners in the digital age they now call the Fourth Industrial Revolution.

__”What is in your hand?” You know you will never stop hearing me ask this.

A few days ago, I published an op-ed [an article expressing an editorial opinion] about something I deeply believe in: Africa’s great entrepreneurial talent. If we can truly unleash Africa’s entrepreneurial spirit, we can lead the world in pioneering technology-fueled inclusive growth, and more. I will give you a link to the op-ed below and share some of it here.

As most of you know, I am co-chairing the Pathways for Prosperity: Commission for Technology and Inclusive Development, with Melinda Gates and Indonesia’s Finance Minister Sri Mulyani Indrawati. Both of them participated in the panel on “harnessing technology for inclusive growth” earlier this week, alongside me and several others.

At the Commission we’re working to provide developing countries, in particular, with positive ideas and practical tools to prepare and plan ahead for the revolutionary changes that new technologies are already unleashing throughout the world. We want to hear from you, too. Here’s a link for the Senior Class to a new report: “Charting Pathways for Inclusive Growth: From Paralysis to Preparation”… https://pathwayscommission.bsg.ox.ac.uk/charting-pathways-report.

If our African governments put the right polices in place, including educational curricula and skills training for all ages that prepare our people for the jobs of the future, I am convinced more than ever that we can compete with any region in the world. But we must move quickly.

One key area of research is how to raise value from agriculture – using advances in data analytics, biotechnology and communications to improve farm yields and logistics.

Most of you know that at least 60% of Africans live in rural areas and most depend on agriculture for their very survival. I started the current #Re-ImagineRural series with that thought in mind and also because I passionately believe its huge potential.

I am not alone in believing that agriculture is one of the key frontiers for African entrepreneurs. We’re seeing, for instance, an exciting range of “precision agriculture” apps being pioneered in places like South Africa, Kenya, Ghana and Nigeria.

__Are there any such innovations in your countries?

If we seize the day, the possibilities opening up right now through digital communications, artificial intelligence, enhanced data management and other technologies are limitless.

The Pathways Commission is eager to hear new evidence and ideas, and learn from the voices and visions of entrepreneurs like you on this platform:

__How can technology be a force for good to enhance equality and prosperity in Africa, and other parts of the world?

Please do your homework and help us get the conversation going… in your communities, schools, universities, innovation hubs, workplaces, churches, mosques, local and national governments, and across the continent.

What are the most promising ways that new technologies can help us build Africa’s century? Are we prepared? What needs to be done, by whom, where and how?

“When” is not the question. The time is now.

Let’s talk.

To be continued. . .

Identify a Need if You want to Succeed as a True Entrepreneur

Pause: Identify a need if you want to succeed as a true entrepreneur

__The right to dignity and a decent life.

A while back I was given a briefing book before one of my #Afripreneur town halls. It included some background on the moderator, called Fatima. In one interview, I read she had been asked: “If you could give your 18-year old self some advice, what would it be?”

Her answer was: “Take pride in and ownership of your unique gifts. There’s great beauty in being different and great beauty in imperfection. It’s okay and actually a wonderful thing not to think like the rest of the world.”

So what do you “think” about that?

I want to focus our attention in this next series on entrepreneurial opportunities in rural areas and ways to see old problems in new ways, “not to think like the rest of the world”! That is why I am calling the upcoming series #Re-ImagineRural!

You are all aware, for instance, that millions of people across Africa still do not have the very basics of life — clean running water, electricity, and sanitation. Do you know how many people in Africa do not have access to a modern toilet?

“Overcoming poverty is not a gesture of charity. It is an act of justice,” said Nelson Mandela. “It is the protection of a fundamental human right, the right to dignity and a decent life…”

We need fresh new minds to come into the conversation about solving the world’s great challenges, and this is where all of you #Afripreneurs on this platform come in.

Let’s talk.

The other day a friend of mine from India who used to be Chairman of Microsoft India, sent me an interesting article on a program launched by PM Narendra Modi, one of the most inspirational leaders today. It was titled “World’s biggest nationwide toilet building campaign is creating new markets in India.” Here is the link: https://theprint.in/economy/worlds-biggest-nationwide-toilet-building-campaign-is-creating-new-markets-in-india/90875/

Another friend invited me to a football match at the weekend whilst I was in London. After the game we had coffee, and he asked me what are the biggest entrepreneurial opportunities I would love to do, even as a philanthropist.

“Right now?”

“Yes.”

“Sanitation,” I replied. “I would like to build toilets like Modi is doing in India. This is probably bigger than electricity going forward.”

Then I added, “I’m satisfied we’ll have power for everyone within 20 years. The technology is now available. We don’t yet have a clear path for providing toilets with running water for the poor.”

Marco smiled: “I’m working in that area. We have registered a patent and already installed 1000+ successful systems all around SADC countries!”

“Really?”

“Yes. Can I make a pitch to you?”

Marco is an African from South Africa who once worked for us, before going off on his own. He explained that their patented flush toilet system can go into homes, schools, hospitals, hotels and more, all without connecting to the power grid or local water mains…

“Come tomorrow. I will make time, because this is really important. If you have the right idea, I will help you raise as much capital as you need.”

As we parted, I told him about an article I just got from the entrepreneur in India, then I added:

“Bill Gates is so keen on this subject he ran a global competition for someone to design a new toilet system that can be deployed cheaply and yet have all the modern benefits. It was a global innovation challenge. It’s time to move on from pit latrines.”

“I’m going to China in November to see the winning designs!” I said.

“It’s a symposium on technologies for sanitation systems so you should come” I told him. “If we find a solution for clean toilets with running water, we will solve one of the biggest problems in the world today.”

“And if your idea is as good as you say, then you are going to be a billionaire!”

Now read the article on India and tell me what you think about the entrepreneurial opportunity.

And why don’t you also share your own thoughts on “What advice you would give your own 18-year old self?” so we can all take some notes.

One bit of advice I would have given myself is this: Don’t think just because you are “only” 18 (or younger…) you can’t solve some of the world’s greatest challenges affecting the very dignity of human existence!

Wow? Yes, wow. Get going.

To be continued. . .

Re-Imagine Rural (Part 1) : What have you been doing in rural Africa?

#Re-ImagineRural (Part 1)

What have you been doing in rural Africa?

There are young entrepreneurs and thinkers who are beginning to #Re-imagineRural. They are thinking of entrepreneurial solutions that could improve the lives of millions of people who live throughout the African continent, far from urban centers. Many of these ideas will help draw investments and resources and may even stimulate national economic development by creating demand for locally manufactured products such as cement and roofing materials.

Bringing innovative ideas to rural areas is one of the key frontiers of African entrepreneurship. We need to move on from the only source of employment being rural stores, butchers, and grinding mills!

Armed with our degrees and diplomas we need to find new ways to bring commerce into our hinterlands that will help make them thrive. We need fresh ideas for tackling problems that have long been ignored by policymakers and entrepreneurs.

China and India are beginning to take the bull by the horns and getting smart entrepreneurs to focus on rural businesses with stunning results! I follow them both very closely. Israel is probably the world’s leader when it comes to using rural entrepreneurship as a platform for national development.

It is virtually impossible to tackle unemployment if we cannot #Re-ImagineRural!

If we do not #Re-ImagineRural, we will just end up with ever-growing urban slums and despair amongst the youth who have fled to the cities seeking non-existent jobs.

I’m intrigued with the idea that one can even make millions of dollars through ventures that are directed entirely at rural consumers, as well as through innovative new local partnerships. I might not be the only one thinking about this.

What are you thinking about?

#RuralAgriculture (e.g.production, disposal, preservation, processing and marketing)

#RuralBanking

#RuralCommunications

#RuralEducation

#RuralHealth

#RuralIndustries

#RuralLand

#RuralNutrition

#RuralPower

#RuralSanitation

#RuralServiceDelivery

#RuralSupportServices (local research and development)

#RuralTourism

#RuralTrading

#RuralTransport

#RuralWater…

__These are just some general categories you all know about, but as an entrepreneur, what do you see? What do you hear? I would love to hear your success stories, large or small.

Let’s talk. I’m listening!

Maybe I can invest in what you are doing!

What have you been doing so far in rural Africa, as an entrepreneur?

I want to buy eggs!

To be continued. . .

Image caption: Zingiziwa, Malawi (solar-powered water pump for irrigation and water supply).

Re-Imagine Rural (Part 2) : Do you see what I see?

When President Paul Kagame asked me to participate in a ceremony to name 23 baby gorillas a few days ago, I thought it was cool, and it earned some bragging rights for my youngest daughter amongst her animal-loving schoolmates…”My dad went to name a baby gorilla!”

I was grateful for the honor, and fully appreciated its importance from a conservation point of view. I did not realize at the time, however, that it would lead to one of the most profound entrepreneurial discoveries I have ever observed.

As we set off, I was initially a little disappointed to learn that I would not actually get to see any of the baby gorillas. I even wondered if it was such a smart idea to attend a ceremony whilst others discussed serious agriculture issues.

As our helicopter landed near the foothills of Volcano National Park which is home to the Silverback Mountain Gorillas, I realized we were entering a small town with beautiful homes and neat homesteads. I was surprised by the size and relative prosperity of the community and remarked about it to one of my colleagues.

It certainly looked more prosperous than communities around any game reserve I have ever seen in Africa, including Victoria Falls and Livingstone. This really raised my curiosity.

As we disembarked, I realized that the entire community appeared to be walking in one direction by their thousands, waving and singing.

“Where are they going?” we asked.

“To Kwita Izina. That is what we call the gorilla-naming ceremony,” one of the hostesses explained. “We expect 60,000 people.”

“For the naming of a baby animal?!” I exclaimed, totally shocked.

“Is there nothing else they can be doing?” I asked. “Surely they have seen it before.”

It was clear they were excited and happy.

“Sir, the people of this community know every one of the gorillas in that forest. And when a baby is born, they celebrate like it’s a human child “

As our vehicles drew through the excited crowds, something else caught my eye. There were also hundreds of foreign tourists of different nationalities and races, including westerners and Chinese.

“What is that the children are singing to the tourists?” I asked.

“Welcome to Rwanda. Thank you for visiting Rwanda!” one hostess explained.

“For these children and their parents, those tourists represent school fees and income for their community,” another added.

“These baby gorillas are at the center of the economy of this region. They are the source of income. For these people each of these baby gorillas is worth more than 1000 cows.”

“What?!”

Then I added: “Wow! I get it!”

Then another of the many hostesses and guides who joined us on the trip added something which blew my mind:

“The government distributes 10% of the revenue earned from the tourists who come to see the gorillas directly to the communities around the park.”

“Do you know how much they got last year?” I asked.

“Between two to 10 million US dollars.”

“Wow!” again.

“Yes, they get the money, and it is used to build things like schools, clinics, homes, roads and sanitation. The hotels are also built to service our gorilla industry.”

“Wow!”

She continued to explain: “These baby gorillas that you’re going to help name bring big money into the community!”

“I imagine there is no poaching?” I asked.

“No, sir. This community seriously guards and defends the gorillas and their habitat.”

Finally, I whispered: “If I could take my gorilla with me, I wouldn’t have to work again.”

“But you have more animals than we do, where you come from. Surely you can do the same with your lions and rhinos?” she asked.

By the time the minister responsible for the development of the tourist sector made her speech, it was like attending a Warren Buffett shareholders’ meeting. She proudly reported the state of the “gorilla-driven” business, declaring that Rwanda had earned over $400m from tourism.

There was thunderous applause.

And when she said they want to double it to $800m, the “shareholders” of this remarkable venture cheered even louder. These were so-called ordinary people who understood the value that comes from conserving their environment and its wildlife.

#Entrepreneurship is a mindset! We’ve talked about this time and again.

This is entrepreneurship by a government that implemented an inclusive business model to protect an endangered animal.

As I flew back the capital, Kigali, I thought about my baby gorilla and his family. He is safe because the people will protect him.

“What a wonderful gift from God,” I thought to myself. “All we have to do is protect them, and stay out of their way. They are like a beautiful annuity business that gives ever-increasing returns year in and year out.”

I tried to think of a better business model, and I could not!

There is no African country which does not have a similar gift, be it a rare animal or even a location.

In 2015, tourism in Africa was worth about US$39.2bn. It could be worth 25x that amount!

__All we have to do is protect our animals and our environment. Then tourists will come and spend good money having a great time. If we look after these animals, we can earn more money than we make from almost any other industry just now!

“Visit Africa!”

In 2016, global international tourism revenues were about US$1.34tn! But Africa’s share (using 2015 AfDB figure of US$39.2bn) is a miniscule 2.93% of that.

As a point of comparison, France earned US$51.21bn (2017) and Greece US$16.88bn (2017).

It makes me want to cry…

But this is not a time for self-pity or bitter criticism. It’s not my way. We need “fast follower” entrepreneurial nations.

What stops other African countries from adopting the Rwanda model?

“Visit Africa!”

Yeah, on this trip I think I discovered the most profitable business in Africa! You can make money from it all year round, for years. But we cannot do it alone.

We need an inclusive partnership with the communities that live near these animals and in these spectacular locations. Let’s give them at least a 10% share and show them the benefits.

As I wrote in Part 1, bringing innovative ideas to rural areas is one of the key frontiers of African entrepreneurship. Do you see what I see?

To be continued. . .

Image credit: Funke Obasanjo (Baba’s daughter), Graça Machel, Baba Olusegun Obasanjo, me and my daughter Vimbai.The baby-naming ceremony requires the “namers” to be dressed in the traditional Chief’s attire. Baba called me a “trainee elder”!

Re-Imagine Rural (Part 3): “Small big ideas”… What are yours?

Most people in Africa live in rural areas. We will never truly develop Africa until we can take entrepreneurship to these areas! Today I want to look at “small big ideas” that can transform rural communities or are already doing so. I want to hear from entrepreneurs doing “small big things” in rural areas, either for-profit or as social investors. “Small big ideas” are impacting communities all around the world, even through “entrepreneurially-minded” policymakers.

Write to me about anything you are doing, or have seen, that constitutes a “small big idea” that is changing people’s lives.

As an entrepreneur, you should always challenge yourself to find solutions to improve the lives of rural people and empower them to generate higher incomes.

Let me start with something I have been working on with my wife and daughter with the help of some family friends in South Africa:

“An egg a day for under-fives.”

During my last board meeting at the Rockefeller Foundation a few months ago, someone shared with me an expert study about the impact of eggs… a “small big idea”! For those who are interested, I will share the link in the Afterthought below.

Now I am sure everyone on this platform knows that malnutrition is one of the greatest challenges affecting poor rural children in some parts of Africa, as well as other parts of the world.

“Stunting” is a condition resulting from poor nutrition and affects children’s’ size and height, as well as their learning potential in school. Children who suffer from stunting may have difficulty concentrating, and thus fall behind their peers in the classroom.

This tragedy not only affects the individual children, but also robs a nation of its future workforce, ultimately contributing to low economic development for the whole nation.

Nutritionists, policymakers, economists and philanthropists have battled to deal with stunting for decades. In some African and South Asian rural communities, stunting affects as many as 40% of the kids!

What can we do?

While there are many solutions being developed, one study which caught my attention found that if you feed an infant one egg a day up to age five, you can cut incidents of stunting by 47%…

When I showed the study to one of my daughters she asked, “Why don’t we feed the kids eggs?”

“Okay. Let’s put together a project team where we locate regions with a high concentration of stunting, supply them with eggs and see what happens,” suggested her mom.

We then consulted a friend of ours who runs a KFC on how we can secure enough eggs to supply schools in rural areas.

“You can train smallholder farmers to rear “layers” and buy their produce. Any young entrepreneur can be trained to raise chickens. They key is to give them a guaranteed market for their eggs…”

Stay tuned!

“An egg a day for under-fives” is just one “small big idea” of ours, with many beneficiaries now, and into future generations… (I will update you later as our research and pilot project continue).

Meanwhile let me share the “big” idea:

# It helps to deal with the health of the nation and its future workforce.
# It can stimulate an industry. Do you know how big the egg industry is worldwide?
# It can stimulate a national economy.

Do you have a “small big idea” for rural entrepreneurship? Let’s talk.

To be continued. . .

AFRICAN TWINS FESTIVAL SCHEDULED FOR 20th October 2018 

The gathering of twins and multiples all over Africa and beyond this season as to celebrate twins Arts and Culture despite the resemblance organised by Jad Events Ghana.
ATF seeks to create a reunion and the largest gathering of twins all over to appreciate a wider range of twins culture from various ethnic groups in Africa which is happening on 20th-21st October at Oxford Street Osu, Accra.
The event activities to promote national culture and inter- regional tourism among African countries; twins entrepreneur forum, twins awards , twins culture display and many more perform along the street.
Twins all over will displayed a lot of culture from various African countries including MAATAI Culture. The historic moment with babaric tradition has been modernised for twins to acknowledge, involve and support the great initiative. With the support of Supporting Agency, institutions, organisation to make this year’s festival a success. The festival is open to all the general public and twins all over Africa to embrace their culture and to make to Ghana the home of twins.

Re-Imagine Rural (Part 4) : Ask, seek, knock… Seeds are already being planted!

It’s time for our entrepreneurship to touch the lives of people in the rural areas. I’ll be saying this to you time and again for weeks, months and years to come! This week I would like you to take time to go through this short video. It’s 23 minutes but will be a data bundle well spent. Watching it brought tears to my eyes, because I did not know about this work at all. That might surprise you but I will explain later…

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A few years ago, I decided to buy a loss-making bank in Zimbabwe. The decision brought a howl of protest from a group of people called analysts (these guys monitor the activities of publicly-listed companies). We shut down its 40 bank branches, and that brought even more howls of protest.

The bank’s management resisted our vision for the future of the bank, telling me to my face that what I was proposing was “not banking.” I fired them all within days and some of them took me to court whilst others enlisted politicians to harass me. I asked a young man who was completing his PhD in England, Dr Lance Mambondiani, to return home and run it. You will see him in the video.

Anyway, that was a long time ago.

Fast forward…

The rebranded bank (Steward Bank) was integrated into our telecoms company and turned into what we call a “digital bank.” It has very few branches, yet has the largest branch network in the country through what we call an “agency bank.”

I told them to go out and bank the “unbanked and unbankable.” We recruited tens of thousands of depositors by offering them bank accounts with deposits of $1. Today at 800,000++ customers, we are well on our way to one million in a country of 13m people… officially the biggest bank in Zimbabwe by number of customers. (Our system almost crashed at one point because we had so many people wanting to open an account with us!)

We intend to reach an additional 6m through our mobile money service (EcoCash).

One million smallholder farmers have been integrated in the system, and we’re able give them a loan in a matter of minutes without collateral. I will write about that program one day.

Steward (Digital) Bank is now considered by many experts around the world to be the way Africa should organize its commercial banking. We like to call it “the bank for people who hate banks”!

We have empowered 3,000 agents to offer limited banking services in the most remote parts of the country, where opening a branch would not have been cost effective. In return, we give them a commission. All transactions are done on the phone and through other unconventional platforms such as Facebook and WhatsApp!

We operate it as part of a group we call Cassava Fintech. Last year the group generated almost a quarter of a billion dollars in revenue ($250m) in Zimbabwe alone! It is by far and away the largest financial services business in the country.

We are now developing blockchain and artificial intelligence systems to help the rural poor with loans and livestock management. We even have a drone company that helps smallholder farmers inspect their crops!

I told you that I did not know about the rural community programs of Steward Bank, until a few days ago. As a leader, I don’t focus on detail. I recruit and empower the likes of Lance and Natalie (who runs EcoCash). I engage and help infuse them with a vision. Remember what I’ve said here before about the importance of excellent #People and #Partners… They along with their staff also read what I write on this very platform you’re reading now. They sometimes call me or even write on this platform.

__ “Find a way to put an egg in the hands of every child under 10 years old at school. Do it in a sustainable way that does not lose us money.”

This is what I told our executives. Now the people I said this to were not farmers… They are our telecoms, banking, and media execs, and other techies.

Let’s see what they come up with!

To be continued. . .

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